Home Services SEO

SEO is a complex and difficult process that can sometimes be overwhelming. Having an experienced partner can help you build a strong SEO strategy and navigate through search engines. At least 30% of all traffic comes from organic search, which places a very high importance on SEO for your company.

PPC is also an important aspect of your marketing strategy. It can complement and enhance your SEO efforts by informing you what is or isn’t working in organic search.

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Forest City Digital is the best-of-the-best SEO company for home services. We have nearly a decade of experience building comprehensive SEO strategy, performing keyword research, executing local SEO optimization, performing technical SEO, and much more! Check out the different home services we’re great at!




Cleaning Services


Handyman Services


Home Inspection

Pool Maintenance

Gutter Cleaning


Chimney Sweeps



SEO Services That Work

Our clients couldn't believe the organic growth they've seen.

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When you’re looking for a partner, it’s important to know they have the SEO expertise that can build your efforts up. Here are several SEO services we offer.

SEO Audit

An SEO audit is a process of evaluating a website’s visibility and search engine ranking. It helps you identify any areas that need improvement, so you can focus your efforts on the most important tasks. SEO audits are an important part of any SEO campaign. They help you track your progress and identify any areas that need improvement.


Our first step in performing an SEO audit is to analyze your website to see where it stands currently. Search engine algorithms are built to drive customers to the most relevant search results. By auditing and improving your website from a home services SEO perspective, you will position your HVAC or landscaping company, plumbing service, or painting company to perform well in search engine rankings.

Technical SEO

One of the most important aspects of technical SEO is website speed. Google has stated that page speed is now a factor in website ranking, so it’s important to make sure your pages load quickly and efficiently. You can do this by optimizing your images, reducing the size of your JavaScript and CSS files, and leveraging caching.


Another important aspect of technical SEO is website structure. The way you structure your website can have a major impact on its search engine visibility, so it’s important to make sure you’re using the proper HTML tags.


Technical SEO also requires that you properly set up your website URLs and implement a canonical link element. You should also provide a sitemap as well as a robots.txt file so search engines will have easy access to all of your pages. If you’re using WordPress, then RankMath SEO is a great plugin that can help you with most of these tasks.


Finally, technical SEO also includes the practice of analyzing your competitors’ websites to determine their ranking factors and whether or not they’re properly optimized for search engines. By studying your competition, you’ll be able to identify areas where they outrank you and implement the same strategies on your own site.

Keyword Research

SEO keyword research is one of the most important aspects of SEO. It involves identifying the keywords that your plumbing, painting, or other home services website should be targeting in order to increase its visibility in search engine results pages.

Once we’ve targeted a few keywords for your business, we help you include them in your website’s content and on its meta tags. You can also use them in your marketing campaigns, so you can start driving traffic to your site.

On Page SEO

On page SEO is the practice of optimizing your web pages so that they rank higher in search engine results. This involves including keywords and phrases in your titles, headings, and content, as well as optimizing your website’s structure and design.


One of the best ways to optimize for on-page SEO it by using keyword research which can be used throughout a webpage such as title headers or meta tags: like when you’re targeting people looking about something specific


Another important part of on-page optimization is creating an easy flow from one page to next with clear headlines; this makes sure all information will make sense together easily found through engines and taking in account navigation is very important and should be simple and intuitive to follow.


While good on-page SEO requires an understanding of how search engines work, which can be time consuming so don’t fret we have a list of do’s and don’t’s to help you with optimizing your pages for search results.

Link building is a process by which you can improve the ranking of your website on search engines. There are many different techniques that you can use, but some of the most common include creating links to your site from other websites, submitting your site to directories, and creating articles or blog posts that include a link to your site.


If you want to improve the ranking of your website, it’s important to start with a good foundation of quality links. Forest City Digital has a vast network to help you build quality links. Leveraging our network can build up your link profile and start to see improved search engine results.

Local SEO

Local SEO is the process of optimizing a website for Google search results that are specific to a user’s geographic location. This can be done by adding location-specific keywords to the website’s content, title tags, and meta descriptions, as well as including latitude and longitude coordinates in the website’s code. Local SEO can also be improved by creating citations on local business directories and other websites.


All of which, we can do the heavy lifting for your home services business. With our team of experts, we can position you to rank well for the most important keywords in your local area.

Our Clients Get Big Results

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Frequently Asked Questions (FAQ)

I’m sure you have a ton of questions right now and we are excited to help you. To help give you some clarity, here are some common questions and answers to help you out.

What is SEO and why is it important?

SEO, or “search engine optimization”, is the process of improving the visibility and ranking of a website or web page in search engine results pages (SERPs). The reason SEO is important is because a high ranking in SERPs means that a website will receive more traffic from people searching for information related to that website. This increased traffic can result in more customers, leads, and sales for the business owner.


SEO is important because it can help a website achieve a higher ranking in SERPs. As the SEO industry continues to grow, it is becoming increasingly difficult for businesses to stand out in SERPs. Google has stated that it places more priority on links and content coupled with good user experiences over keyword-rich content (source). This means that businesses need to make sure their website is easy to navigate, uses relevant keywords targeted for organic search, and has engaging content to rank in the top SERPs.

What is automotive SEO?

Home services SEO is the process of optimizing a website for Google search to improve its visibility and organic search traffic when potential customers search for terms related to a business’  services in a local area. There are a number of different ways that can improve organic search and map visibility, and the most effective approach will vary from business to business. However, some general tips for optimizing a website for SEO include optimizing page titles and meta descriptions to target your specific services with your service area, using keyword-rich URLs, publishing high-quality content regularly, and building backlinks from authority websites.

How does SEO work?

SEO is when you make changes to your website. These changes might make the site easier to use, more interesting, or give it a new look. You can also change what someone sees on the page when they find your website for the first time. It’s like polishing your house before company comes over!


SEO is also like a game that never ends because people are always changing their websites and one day Google will change too.

What does SEO service include?

There is no one-size-fits-all answer to this question, as the services offered by SEO (search engine optimization) firms can vary greatly. However, in general, SEO services can include activities such as optimizing a website for search engines, technical recommendations, developing link building strategies, and creating content that is more likely to rank highly in search engine results pages.

Do SEO companies really work?

100%. But the the results vary on the agency or person you work with. Forest City Digital is a comprehensive SEO agency, meaning we can performa all aspects of SEO working, including technical, auditing, analytics, keyword research, content strategy, on page, link building, local SEO, and much more!

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